This animation also won the Second-Class Award of Mainland Group in Times Young Creative Awards in 2016.
The main characters of this animation are dumplings which mean purse in Chinese culture. The ‘Baidu purse’ is an APP which can pay and manage the money, order the food, see the movies and buy the travel ticket. In our life, it likes our assistants. In this animation, the Baidu purse plays the role of husband or family and emphasize the warm-hearted and sense of security for the user.